Closet Factory

Marcela Fuller

Primary Closet

Closet Factory is a leading custom home organization company that designs, manufactures, and installs personalized storage solutions for closets, home offices, garages, pantries, entertainment centers, and other living spaces. Founded in 1983, the company is known for creating fully customized systems tailored to each client’s style, space, and budget.

For the showhouse, the primary closet was designed by Closet Factory designer Marcela Fuller, showcasing the brand’s ability to transform everyday spaces into organized, functional, and beautiful environments. Closet Factory combines expert design, quality craftsmanship, and a wide selection of finishes and accessories to bring each project to life. The company also offers in-home consultations, 3D design planning, and professional installation.

Designer Interview

How would you describe your design style and point of view?

My design approach is rooted in function first—maximizing storage and creating systems that are intuitive and easy to use. I focus on understanding how my clients live and interact with their space, then design around those needs.

At the same time, I aim to create spaces that feel cohesive with the home’s overall style, leaning toward timeless, classic aesthetics that won’t feel dated over time. While aesthetics are always an important part of my process, and often where I begin, it’s ultimately functionality that drives my designs—ensuring the space not only looks beautiful but also works effortlessly for the client every day.

What drew you to this space, and what excited you most about designing it?

What drew me to this space was its location between the laundry room and the primary bath—it naturally supports both function and flow. I was excited to create a design that connects these areas and makes everyday routines more efficient.

By orienting the linen storage toward the doorway, it becomes easily accessible from the laundry room, simplifying the process of putting items away. This placement also allows the closet to act as a transitional space, visually and functionally linking the two rooms.

Overall, it was an opportunity to design a space that not only looks integrated but truly works in harmony with how the client lives.

What’s one detail or decision that truly defines the space for you?

One detail that really defines the space for me is the placement of the drawer banks. I like to position them where they naturally create a focal point—whether that’s at the entry or beneath a window—so the first impression feels clean, intentional, and organized.

Drawers tend to be one of the most refined elements in a closet, so highlighting them adds both function and visual appeal. It also helps subtly break up the space and define different zones, making the overall layout feel more balanced and easy to navigate.